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GOTO CONNECT

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As a member of the creative team, I fueled GoTo Connect's marketing with diverse collateral, such as ebooks, case studies and one pagers, as well as campaigns, including visually captivating banner ads, amplifying its presence since the product's recent rebrand in 2022.

 

Company: GoTo Group, Inc. (Formerly LogMeIn)

Client: GoTo Connect

Role: Designer

After interpreting a campaign's creative brief, we developed multiple layouts of banner ads that aligned with the marketing strategy. Once complete, these were compiled into a clear presentation for stakeholders to select their preferred layout.

Upon a layout selection, the remaining banner ads were built out and animated, ensuring consistency among all sizes. 

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